Magazine Advert Planning

Conventions of a Music Advert:

• Image of the artist or band
• Name of the artist or band
• Tour dates and locations
• Colour scheme relating to the genre
• Logos of companies involved
• Websites
• Supporting acts
• Album/tour name
• Sponsorships and record labels in small text
• Box office numbers
• Record labels
• Variety of typography reflecting genre
• Mise-en-scene appropriate for genre
• Layout
• Rule-of-thirds
• Release date
• Reviews
• Age certificate
• Pug

How is genre reflected within each poster?
Pop:

• Saturated colours
• Airbrushed - perfection
• Reflects theme (love, happiness, relationships)
• Mainstream trends
• Make up
• Teenagers
• Colour coordinated

Rock:

• Aggressive
• Dark colour scheme
• Attitude
• Loud
• Leather
• Electric instruments

Indie:

• Earthy colour scheme
• Quirky
• Casual
• Hipster
• Everyday locations
• Quirky expressions
• Down-to-earth

What do you need to plan for?

• Advert composition
• Photo-shoot
• Imagery
• Themes
• Location
• Colour scheme
• Typography
• Mise-en-scene
• Synergy